Social Networking in SEO by Mercedes Aspland
Firstly let’s think about social networks generally and what their aims are. The best way to think about this is that they are similar to search engines where they want to make the best content available to users. However the value of the content is determined by the popularity from its members and not from a mathematical algorithm. For examples the articles with the largest number of diggs will find themselves on the front page of Digg.com.
Networking online by Corrie Petersen
Networking is something a business owner needs to do. It’s really important when you run a business solely on the internet. When you don’t have an actual store for people to come and visit, it is a little different and that’s where networking comes in to play.
Networking online is done differently than it is in a person to person, face to face event. I feel networking online is harder to do. Some people have a harder time feeling comfortable using a person online because they never talk to them over the phone or meet them face to face.
Knowing where to effectively market will take a little research. Knowing your target market will have a big benefit as you find places that you can use your networking skills, but may also bring you some sales. Social sites, forums, and blogs are great ways to get free publicity and put your expertise to work.
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