Social Networking in SEO by Mercedes Aspland

Firstly let’s think about social networks generally and what their aims are. The best way to think about this is that they are similar to search engines where they want to make the best content available to users. However the value of the content is determined by the popularity from its members and not from a mathematical algorithm. For examples the articles with the largest number of diggs will find themselves on the front page of Digg.com.