NETWORKING WAHM

Posts Tagged ‘SEO’

Google’s Matt Cutts explaining how Search Engine Optimization works. Why WordPress blogs do so well with SEO and how important the use of your post tags is.  Content is key we all know, but sometimes we forget the exact words our readers are searching for in their search box and how to apply them to our titles or post content. As he said, focus on more on your readers over being concerned with SEO. Most people are far more SEO concerned than they should be. Our philosophy is ‘build it and they will come’ which is exactly what has happened with Networking WAHM!  We appreciate all of our readers. Your the reason we love doing this site! All of your wonderful feedback and support it makes it more worthwhile!

ALSO – We added a few YouTube Videos on networking at the bottom right in the sidebar. As we find interesting ones, we’ll add to the collection  for your enjoyment!

Niche, Niche, Niche  –  Anyone seen my niche?

So in the beginning,  finding the right niche may seem a little daunting. (Niche is a  specialized market) Finding yours may take sometime. To do well on the web you really have to have a  popular niche and a keyword which is search very often.  Clearly for SEO reasons you want words which people search mostly, so your site can be found. (SEO – search engine optimization) So the way it works, if you very specialized in your sites topics, your site will improve in the rankings faster. The number of times a keyword is searched, if  the keyword is on your site, you site will move up. A very specific word in your niche is important, helps improve your numbers. You’ll move up in the rankings in the search engines, if you have a hot niche market. So you may have noticed I tend to use the keywords networking and/or WAHM in my posts many times. I do this for a clearly ranking reason, because when I do, my rankings for these words improves in the search engines.  There are many SEO tips and tricks, but topics around the niche and hot niches themselves are the huge ones to focus on. You can watch your own growth in you site’s ranking grow over time, if you become really great at it, a SEO consultant is a real career.  

So now you know how the numbers work, how can you use it to your advantage? Finding and what exactly is a very hot niche? Well it changes over time and it’s all up to you. Your niche has to be of interest to you or it will drive you crazy! Finding the right one, is truly the key to being successful on the net. There are so many niches it’s truly mind boggling. The latest and greatest hot niches are not too hard to find. They are always new ones being developed. My niches are networkers and WAHMs on our site. 

To find your niche really think about what do you have an interest in? Others people have the same interests as you most likely. What are your passions in life? Give it some thought and you may just come up with a great niche.

True story: I never really thought too much about refrigerator magnets. I knew of someone who had a home based business selling them online, I never really gave it too much thought to it, it’s not interesting to me. Refrigerator magnets aren’t my thing! Well I certainly did take notice, once the Wall Street Journal wrote a whole article on this person I clearly went from thinking wow that’s a boring business to thinking wow they’re on to something. The company found a hot niche market! That’s what’s all about! Find something which you have a passion for which is very select, but others have an interest in.

Hiring an online Business “Expert” – Many people in the world today are trying to make money in all different ways. Your trying to make money online or you may be interested in it, correct?

In my opinion, there are two types of business people in the world. The real ones and the  scam people.  The real business people are very honest and open about their business and they have selected goals.  Real business people select certain areas to excel in, develop them and become great in select areas. Often they work on a few projects at a time and  work till completion.

Real business people tell what their expertise is.  If they don’t know about a topic, they’ll tell you. When they are not familiar with a topic and don’t know an answer,  they’ll often research it for you, because they want to know the answer.  Often getting back with you with the answer. (A good Networking Tip for you : You can become a true friend and great contact by doing this for others)

The real ones will their build their knowledge base and share it with everyone. (A good Networking Tip, it builds real connections) Networking comes in by sharing your own knowledge base, you build a great network of like minded people to bounce ideas off of and share.  You both grow professionally. Exactly what I do everyday. I try to learn as much as I can to help others.

The scam people will say they’re an expert in everything to get your money. Scam people willl be an expert on everything from A to Z (E-commerce, Site Analysis,  SEO, Coaching, Affiliate Marketing, Social Networking, Direct Sales, Advertising, Shopping Carts, Virtual Assistants, etc)

Believe me when I say,  being on online is so complicated and complex, you can’t be an expert in it all. The fact is the trends change and the what people are doing online is always changing.  If someone is saying their an expert it all, STAY AWAY. Th fact is,  most of the people who I know who work with online businesses  specialize in a few areas of concentration. Having concentrated for years on the same thing and really building their knowledge base. Be it SEO, Affiliate Marketing, Virtual Assistant, Coaching, etc. To be truly great you need to really focus on a few topics, learn and watch constantly the changes which are happening.

You know the scam people want your money, just be smart.

I guess what I want to say is, be careful and educate yourself first.  Use good online resources or  go to the library or bookstore for a few hours and sit and read. Learn about certain topics. Start with the topics which you are in the most need of knowing about.

Money Saving Tip:  Educate yourself first on topics and you can spot the scam people and have your questions ready to interview potential consultants!

If  you want to learn about how to increase your  SEO. Start first by try to build up your own SEO number yourself. Free ways exist to increase your SEO number. If you want to improve  your SEO and what your are doing currently is not working, you have researched and try it all. Then find someone who is a SEO specialist.

I would talk to you local contacts first, ask them who they have used as a consultant. Ask about which books they have read on the topic. You may be able to do it yourself, if does take time. Blogging helps your numbers and there are SEO keywords. On topics to do with being online, there are “go to guys or girls”on it all. Your local contacts may know of someone in your area you can talk to or someone online they trust.

Be smart. Good luck. Please don’t get ripped off.

The large learning curve exists, but it can be overcome with baby steps and learning everyday.Invest the time, learn yourself and you’ll Thank me.

Hang in there and read, read, read.

Networking WAHM

Social Networking in SEO by Mercedes Aspland

Firstly let’s think about social networks generally and what their aims are. The best way to think about this is that they are similar to search engines where they want to make the best content available to users. However the value of the content is determined by the popularity from its members and not from a mathematical algorithm. For examples the articles with the largest number of diggs will find themselves on the front page of Digg.com.

I hear you asking, how can this benefit my business? Well let’s think about what social networks can bring you, firstly they can bring valuable exposure and so increasing traffic to your site. They also can bring more back links to your site and so helping to improve your search engine ranking which in turn will bring more traffic to your site, which is the aim of the game.

Now I bet your thinking, how can I take advantage of these opportunities? Well it is very simple really and below are the main steps to using social networks to improve the profile of your business:

1.Research the sites you want to use. There are the obvious ones in MySpace, Facebook and Digg but there may also be some that are business specific and industry specific.

2.Once you have decided on your sites then you will need to set up a profile. Make sure this includes as much interesting information on your company as possible and includes a link back to your website.

3.Now you need to make connections. Firstly start by finding old friends from school, university and previous jobs. It is also a good idea to search for people that are interested in areas that are related to your business and try and build relationships with them.

4.Get yourself seen. A good way to do this is to go to Forums on your selected sites and join in discussions. If people are having problems that you can help with make every effort to help them, remember to include a link to your site. This will not only increase the validity of you and your business but will also increase your connections on these sites.

5.Update your profile regularly. Many social networking sites will send a notice to your friends if your profile has been updated and as people are naturally nosey many will come to see what you have done which will increase the coverage you get.

6.Send out announcements to your friends. If you have some company news or you have a special offer it might be worth letting all your friends know about it, this may bring you valuable business. Remember though be reasonable with this, if you are continually sending out notices and leaving information for friends they will rapidly become annoyed and disinterested which may undo all the hard work you have done.

Conclusion

Social networking is a vital component to any online marketing campaign and it should be included but not overused. The best thing about using social networking is that you get advertising for free so if only 1% of the people in your network use your services or buy your products you will still have an amazing return on investment. Forget the power of social networking at your peril.

If you have found this article useful then you can get more information from Dazines – search engine optimization, London UK.

Dazines – a href=”http://www.dazines.co.uk”>website design and webdevelopment company London UK

Article Source: http://www.wahm-articles.com